BEWARE: Over Priced Private Label Cosmetics! Know when you're getting played...

graftoncosmetics.com

Hello Beauties!



SO! You're sister, cousin, aunty, best-friend's friend started a cosmetic line? No really?! While I am not here to take away from the businesses many have created, I am here to make you aware of something. An an entrepreneur, I understand the time and money that is goes into starting a business. Starting a makeup line, even through private label is not cheap. Though I understand its important to make a profit, too many of these "new" cosmetic lines are raping people's pockets with their ridiculous pricing. Here are a few examples of products you may have seen multiple new cosmetic lines selling. First...

What is Private Label Cosmetics?

"Private labeling means adding your logo to our products – Components, boxes and displays.Private labeling allows you to position yourself on the market in a professional manner and enables you to compete with confidence against the major brand names."- mymakeupcosmetics.com

So pretty much they've done all the hard work for you. They've done the research, came up with the shades and formulas, etc. All you have to do now is purchase the product and have your logo placed on it. There are many LARGE private label cosmetic lines out there that you purchase from and you don't even know it.

www.CoastalScents.com
Here are some makeup palette's you may have seen in a new cosmetic line. Palette's like these typically run for $8-$20. That I actually don't have a problem with. The problem I do have is when I see them being sold for $35-$80. YES, I have seen the palette far right go for $75. On my Facebook Page, I posted a picture of an 88 Palette that I got for about $15. The number of people comments saying, "OMG I just bought that same palette for $75! I feel so cheated!" With that said, hit up coastalscents.com or eBay for these palettes. They are priced well for the amount you're receiving and the quality. Be careful on eBay as well! Read reviews and make sure the seller is legit. No matter how many times I put the word out, I still receive emails about how you've spent $80 on a $10 palette. Do your research! Moving on...


Does this lip gloss look familiar? I have probably seen this same lip product being sold by 10 new cosmetic lines. Recently at an event, there were two different cosmetic lines selling this same item for two different prices...in the SAME BUILDING. LOL! I was so tickled by it.  Any-who these lip glosses actually aren't that bad. They are very pigmented and come in a variety of shades. I think the problem for me is the lack of originality these days. Its hard receiving emails from 3 different cosmetic companies asking me to review their products, when all three carry the same items. I'm not doing that! lol How many ways can I describe the same product, and eventually you (my readers) will notice, "Hey, didn't she review this already?" So I just don't. Private label cosmetics I do enjoy that aren't over priced is Auraline Beauty! I must say I love their eyeshadows and lip glosses.

Once again, I'm not trying to shade new cosmetic owners. I do want to challenge them to be a bit more creative. Just because private labels have collections put together that you can just buy and slap your name on, try putting one of your own together. You have to do a little bit more to stand out knowing other lines out there carry the same product you do.

Ok, I know this post is a little vague. It's clear I needed to vent a little and that this really bothers me. I understand you need to make a profit, but price them correctly. Charging $30 for this lip gloss is wrong. Charging $75 for an 88 palette is wrong! Take your money and head over to MAC, Sephora, or support those who've whipped up their own cosmetic line right in their home. Like PNK Digger, Magnolia Makeup, Live Victoriously Cosmetics, and so many more.

Check out this blog post about a SIGMA Brush set sold here in the U.S for over $100, that I found on eBay for $14. I'm telling you guys, there are ways to save! Shop around and make sure

What are your thoughts on private label cosmetics? Have you ever been tricked out of your money by a new "instagram" cosmetic line? 

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